How to evaluate Xiaohongshu marketing services across content, creators, ads, and leads Evaluate service scope through account content, creators, ads, lead feedback, and next actions, not posting volume alone. Marketing service acceptance should not be reduced to posts, views, or likes. Those signals are useful, but they do not prove whether content answered a user question, creators were a fit, ads amplified a suitable asset, or feedback shaped the next plan. Keep workstreams distinct Record account content, creators, paid media, lead handling, and review as distinct workstreams with clear owners and outputs. YUEYU coordinates these within one marketing rhythm when the project scope calls for it.